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DEVELOPMENT & COACHING FOR COLLECTIONS / LIVERY
We take care of your collections from A to Z:
– oversight of a team of creative leaders to conduct the development of your collections, factoring in the given schedule and commercial constraints. Management of these teams throughout the development process. Drafting a style rationale intended for product, marketing, communication and merchandising teams in order to deliver consistent expression for collections.
– formulation of style orientations and the collection plan. Choice of colour range. Choice of materials and prints. Design of products and their technical style, fact sheets intended for manufacturers comprising material references, colours, measurements, animations and finishes, and amendments made to prototypes.
– analysis of the brand’s identity and its symbols; analysis of needs and requirements with the trades involved; proposals for livery concepts in keeping with brand image and mood of the times: colour codes, materials, markers; dress design within the limits defined by the client; technical style fact sheets; amendments to prototypes; presentation and enhancement of the approach with internal teams.
THEY ASKED, WE DELIVERED:
Bensimon, Pucci, Françoise Saget, Le Coq Sportif, Décathlon, Leroy Merlin, Elis.